Heinken Price to Win
20 October 2026
HEINEKEN Beverages designed to partner with tavern owners for responsible, sustainable, and profitable trading.
Price 2 Win is about more than an event moment – it’s about strengthening how we partner with tavern owners to trade responsibly, sustainably, and profitably.
In October 2025, HEINEKEN Beverages hosted two Price 2 Win engagements across Johannesburg and KwaZulu-Natal, focused on reinforcing price compliance, enabling responsible trading, and supporting small business growth through practical education and tools like the Eazle app.
This is how collaboration, education, and the right behaviours come together to build stronger trade partnerships – because when our partners succeed, we grow together.